Chocolate Packaging: How to design it?

A favorite of all, chocolate is one of the most processed products in terms of packaging. This one will play indeed a determining role with your consumers!

If it protects your chocolate from the cold, the heat or the taste alteration, it is also he who will Chocolate Packaging offer your product its aesthetic dimension. How to design an effective chocolate packaging?

By simply combining the pleasure of the eyes and mouth with a few tips. 

Chocolate packaging: Reflection of your know-how

No matter the situation or the hazards of life, chocolate is the ally of all times. In France, consumption has increased by 30% in thirty years. 

From a marketing point of view, chocolate allows an infinity of creations, from the most traditional to the most innovative. And it is precisely here that the packaging comes into play!

The chocolate packaging plays a key role in positioning your brand and appreciation of your product. It is he who first awakens the curiosity of your consumers and will want to continue the discovery.

If 85% of chocolate sales are made today in supermarkets, it is more than ever essential to stand out. Then to you the creative packaging that will make your chocolate a real gem of gluttony!

Discover the chocolate packaging

The packaging works with care without switching to the foil as evidenced by the vast majority of chic and sober boxes that we meet today.

The timeless

Tablets, boxes, boxes, safe values, infinitely variable! To design according to your objectives to raise the colors of your brand. 

Spotlight on the tablets!

To dress your product with ease, packaging for tablets compete with creativity. We love the vintage touch or the acid colors!.   

Pleased to offer

The essential gift idea! 

Behind a rather classic initial form, the boxes sublimate your creations. The lid raised, here they are available to the view while aromas and details worked. 

On this side, the retro designs bring the touch of elegance that suits chocolate candies so well. The house Marou instead has focused on a modern and minimalist look that makes it perfectly recognizable. 

A touch of refinement

Chocolate, a high-end product? 

So we dare noble materials such as wood and boxes treated to the smallest detail. The Belgian brand Godiva manages to make its product even more valuable thanks to a double-tiered cabinet and a gilded logo finely encrusted. 

Neatly arranged in their small boxes of paper, chocolates are as much a promise of a pretty experience. 

The mini versions

For a table decoration or a little attention, the mini packs always make their small effect! Bet on the original shapes and colors or dare simplicity to the image of Leonidas who chose to store his chocolates in a simplistic ballotin. And yet it works. Adapted size, paper boxes, satin ribbon carefully knotted, nothing is left to chance. 

A wind of thrill

For a few years, Halloween has progressed a lot in our home so no question of missing out! Now, chocolate packaging is dressed in black and orange and put on their scariest grimaces. 

The most original dare even the surprisingly elegant coffin box while others favor simplicity. As every year, it is directly on its products that the Comptoir de Mathilde chooses to put its visual elements. 

From there, a partially transparent package with a brand logo and product information is more than enough.

What better time than Easter to redouble creativity?

Bright colors and original shapes to infinity, everything becomes possible! Forgotten sober packaging and materials very neat, Easter breathes a real wind of freshness candy-chocolate section.

Satin ribbons give way to raffia while cases and products are covered with 1001 original designs. Filmed in priority to children, Easter is above all an opportunity to have fun! 

Say it with chocolate 

At the approach of Valentine's Day, showcases and shelves adorned with passion red and chocolate packaging in the colors of love. Among them, the heart-shaped boxes are necessarily the most essential.

We appreciate the lace effect carefully drawn on the cover proposed by Godiva, as well as the sober chic of a solid red box. At the opening, the chocolates with the romantic aspect are so many small declarations of love allowing to prolong the experiment! 

Happy birthday mom/dad! 

Floral patterns or more graphic lines, the chocolate packaging fits and becomes the ideal little attention that children can make to their parents. On this side, visual codes vary widely depending on the recipient. 

Here again, we find a wide variety of models in which everyone can meet.

The originals

In terms of packaging, it's the emotions that speak so why not be surprising?

Jeff from Bruges and Araya have both opted for chic boxes that unveil at the opening an amazing content. Simple in appearance, here they rotate and open on several floors of gluttony! 

The opportunity to combine classic refinement with originality, resolutely modern. 

Since the experience is experienced at each stage of the discovery, dare in fact care particularly inside the interior of your packaging Products. What could be more surprising than a sober box containing a small world that you have created?

Behind a plain black simply enhanced with a touch of color, this box reveals a surprising content. There, 8 small chocolate spheres similar to the planets of our solar system suddenly appear to the sight. 

To integrate perfectly with the story, the interior of the packaging is covered with a glossy film encrusted with small stars. The background was also worked for a perfect holding of chocolates while the name of each planet is indicated legibly, without harming the whole. 

A nice story also that this refined chest, far from what we imagine for a chocolate box. Once again, the consumer is pleasantly baffled and will gladly remember the brand. 

The box will probably be preserved and reused once the chocolate is finished. The opportunity to take lasting place with your customers.Very modern at last, the ecological trend seduces by what it represents and for the solutions that are associated with it.And the result is quite consistent. The phrase on the inside of the lid is a nice way to interact with the consumer and to further assert the values of the brand.